Consumer Behaviour and Attitudes in Identifying NPD Opportunities for the Meat Industry

8 December 2016 8 December 2016

Event Time 9:30 AM - 1:30 PM
Venue Teagasc Ashtown

In an extremely competitive marketplace new product development (NPD) is essential for the meat industry to continue its growth. We are delighted to invite you to this workshop that will showcase NPD insights as well as Irish consumers’ attitudes and behaviour from the National Adult Nutrition Survey.

Time	Speaker	Title
9.30 – 10.00am	Coffee and registration
10.00 – 10.15am	Sinéad McCarthy, Research Officer, Teagasc.	Introduction and overview of proceedings.
10.15 - 11.00am	Declan Troy, Assistant Director of Research / Head Technology Transfer Office, Teagasc.	Sustainable and consumer-friendly emerging technologies for application within the meat industry.
11.00 – 11.30am	John Hyland, Post-Doctoral Fellow, Teagasc.	Irish dietary emissions from meat products and opportunities for NPD.
11.30 - 12 .00pm	Saibh McGrath, Researcher, UCC.	Segmentation and profiling of meat consumption clusters inIreland.
12.00 - 12.30pm	Maeve Henchion, Head of Department of Agrifood Business and Spatial Analysis, Teagasc.	Consumer perspectives on adding value to meat by-products.
12.30 – 1.00pm	John Coreavy, Director Meat Technology Centre, Teagasc.	A new model for industrial/academic innovation in meat science.
1.00 – 1.10pm	Ruairi Colbert, Department of Agriculture, Food and the Marine.	DAFM’s FIRM funded Meat Research Program
1.10 - 1.30pm	Mary McCarthy, Food Business and Development, UCC.	Discussion and close of proceedings.