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Equine Marketing Conference

Teagasc and Horse Sport Ireland invite you to an equine marketing conference ‘Make the Connection – Ignite your Online Presence’ which takes place at the Mullingar Park Hotel on Monday, 29 April from 2pm – 8.30pm.

The conference will outline how all equine product and service providers, including breeders, producers, stud farms and equestrian centres, can maximise the earning potential of their business through digital marketing.

The first session of the conference will include the following speakers; Ian Dodson of the Digital Marketing Institute discussing digital marketing; Cera Ward from Google who will show how going digital can grow your business; Shaun Delaney from Failte Ireland will explain insights gained from web reviews; Declan Mc Ardle from Teagasc will present an overview of the use of photography and video to full effect. The final speaker in this session, Damian Mc Donald from Horse Sport Ireland, will introduce the new website; the Irish Horse Gateway, which is aimed at selling quality Irish horses abroad.

There will be 3 speakers in the second session. Lorraine Griffin from the Digital Marketing Institute will discuss Social Media, followed by Stephen O’ Leary, of O’ Leary Analytics, highlighting what is being said on social media regarding the sport horse sector, and finally Keith Feighery from Digital Insights will offer advice on planning your digital marketing campaign.

If you are involved in any form of equine business – this is an essential conference to attend.

To book contact Antonette Doran on 045 854508 or adoran@horsesportireland.ie by 5pm Monday April 22nd.
Admission costs €35. Book early as spaces are limited.